Captivating performance imagery is the only method that effectively attracts an audience to a live performance. Regardless of the genre, involved artists, venue location, or reviews, I believe that dynamic photographic-marketing prevails as one of the most effective tools to ignite audience intrigue and sell a show.
The effectiveness of your marketing material is only as strong as your documentation of a season's development. Through creative and dynamic photography, building community excitement from rehearsals through to Opening Night will see your audience numbers grow organically, and confirm the quality of your peer reviews.
The way I capture all my performance imagery is in an attempt to create dynamics going beyond the conventional perspective of the seating bank. Instead, I focus on character relationships, intertwined with the complexities and interplay of lighting states, and the distinctiveness of venue locations. By doing so, I ensure that my performance photography sets your show apart, elevating it above the competition and ensuring full houses and engaged audiences.
Recognised as one of Melbourne's leading main-stage photographers, I have packages suitable to book for production playing across Australia. Whether it's a touring production, or a one-city-season, rest assured your package will be tailored to your production needs.
Services available can include;
• Production photography,
• Rehearsal Photography,
• Media events and public performance capture
• Campaign/promotional imagery and poster design
Simply contact me for a custom quote.
Independant theatre is the heart of Australia's arts scene, and most times, your team is working to strict production budgets and deadlines slimmer that we would like. Because every show is different, with varying audience capacities, performance dates, and importantly, budgets, I understand the complexity offering a one-size-fits-all package for your intricate and personal production.
Please contact me to discuss your requirements and allowable budget for your production - from there, I'll let you know what we can achieve and try make it work best for you.
Get in touch to create a custom package designed to meet your production's unique requirements.
"OMG so beautiful. Thanks so much Cameron. Just love all this. Looking forward to having you in again."
- Liza Mclean | Producer at Tinderbox Productions
[for Here You Come Again 2025]
"These are great! Thanks so much Cameron! We are very grateful for hard work and dedication."
- Will Hamilton | Media and Communications Advisor for The Arts Centre Melbourne
[for The Talented Mr. Ripley 2025]